Brief by Shorts91 Newsdesk / 04:31pm on 17 Nov 2023,Friday India
An IIM Rohtak survey done in collaboration with the Ministry of Information and Broadcasting found that PM Modi's monthly 'Mann Ki Baat' radio program has reached 100 crore listeners across India. 96% of the population is aware of the show and 23 crore tune in regularly, while 41 crore are occasional listeners. The study gauged the impact of the 99 editions so far and found increased awareness of government workings, optimism about progress, and trust in governance. IIM Rohtak also advises organizations like the Armed Forces, Agriculture Ministry and others. The institute fuses modern management with ancient knowledge.