Brief by Shorts91 Newsdesk / 12:46pm on 12 Dec 2023,Tuesday International
Fashion retailer Zara has apologized for an ad campaign that was accused of being insensitive towards the Israel-Palestine conflict. Images showing mannequins missing limbs wrapped in white triggered outrage and boycott calls from pro-Palestinian groups who felt it resembled dead bodies in Gaza. Zara said it regretted the "misunderstanding" and removed the controversial photos, clarifying the campaign was inspired by historical men's tailoring. The brand affirmed respect towards everyone. The backlash highlights the landmines global companies now navigate regarding the Israeli-Palestinian issue, as calls for corporate boycotts over Middle-East policies grow. Zara's apology follows other brands like Balenciaga also facing flak last year over controversial ad campaigns that impacted sales. (Image Source: Zara)
