Brief by Shorts91 Newsdesk / 03:08am on 02 Sep 2026,Wednesday Business
Streaming platform JioHotstar has expanded internationally by launching in the UK, Canada and Singapore, targeting the South Asian diaspora and wider audiences interested in Indian stories and culture. The platform offers more than 160,000 hours of content across 12-plus Asian languages, including films, television, originals, regional shows, reality programmes, kids’ content and anime. Subscribers can access quarterly and annual plans, while interactive features include live voting for different language editions of Bigg Boss. UK and Canadian viewers will receive 24x7 live feeds, with Canada getting Bigg Boss Hindi seven days before television broadcast. Existing Hotstar subscribers will transition to equivalent plans. JioHotstar says it has over 500 million active users and will add 30,000 fresh hours annually. (PC: CNBC TV18)
