Brief by Shorts91 Newsdesk / 10:55am on 21 Apr 2024,Sunday Sports
Karnataka Milk Federation (KMF) known for its Nandini brand of dairy products, has announced sponsorship for Scotland and Ireland teams in the T20 Cricket World Cup, happening from June 1-29, co-hosted by West Indies and the United States. KMF plans to introduce Nandini Splash, an energy drink made from whey, in the US market during the tournament. Managing Director MK Jagadish confirmed the sponsorship and product launch to India Today, expressing the aim to focus on energy-based drinks globally during the World Cup. With a record 20 teams participating, KMF aims to make Nandini Splash a highlight product.
